Web Design Trends Followed to make it SEO Friendly

SEO has become the indispensable component of marketing consequentially it has become crucial to have an SEO-friendly website. Search engine friendly web design implies to a web design that makes it easier for the web crawlers to browse the website with the purpose of indexing it. An ideal search engine friendly web design typically balances between user-centered design and technology-centered design. The key is to rank well and provide informative content with the best user experience. When you build a website to render satisfactory user experience search engine intrinsically distinguish and reward you with higher rank in the search engine result pages.

 

Thus consult about the project specifications with the spokesperson of the web design and development firm you have chosen. Instead of imposing your preference you must concentrate on the viability of the design. The experts associated with the niche of SEO in Cape Town have debunked some common popularly believed myths regarding search engine friendly web design. Let’s have a glimpse on them-

Search engine friendly site isn’t necessarily design to be user-friendly

Some websites are easier to crawl and index for the web spiders as they are full of text content. Although they are intended to provide information but a large piece of text may turn out to be exhausting to read particularly who access the website from mobile devices. They come into little help to find the required information or accomplish the desired task.

In search friendly design navigation isn’t always configured as text link

According to popular belief, search friendly design contains only text-link navigations but in reality image-based and graphic navigation menus may also help visitors to effortlessly complete the tasks. It’s more important than influencing the search engine. You can use text links in the footer to reinforce navigation.

XML sitemaps are imperative

An XML sitemap that is a listing of the webpage’s URLs can’t immediately improve the ranks of a poorly structured website. According to an expert adroitly practicing website design in Cape Town, XML map must be considered as the supplemental navigation, the sitemap must be submitted to Google to ensure Google would index each of the pages while indexing your website.

When a search engine friendly website is in your mind it’s necessary to integrate effectual information architecture. IA defines how the embedded content is organized, prioritized, labeled and linked for supporting findability and usability. While concluding, it’s important to mention that you can’t outsmart the adroit professionals of Google thus it’s an unviable approach to employ Black Hat web design techniques in your web design project.